
Our Story
At Healing Forward, I combine my personal experience, corporate background, and health coaching expertise to support others in their transformation. I believe lasting change stems from within—it's about choosing yourself daily, showing up with compassion, and embracing balance rather than perfection. Whether you're healing from the past or building a healthier future, I serve as your biggest cheerleader, compassionate listener, and source of steady accountability.
Together, we'll navigate the challenges, celebrate the victories, and uncover your potential as we heal forward.
Healing is possible.
Transformation is within reach.
Let’s heal forward—together.
Allie Jaffe
Founder, Holistic Health Coach
Healing Forward Health was born out of a deeply personal journey—one rooted in resilience, growth, and a commitment to helping others find their own paths to renewal. This practice isn’t just a profession for me; it’s a calling inspired by the challenges I’ve faced and the lessons I’ve learned along the way.
My personal health story began at 13, during a battle with anorexia nervosa that nearly claimed my life. The path hasn't been linear, and it certainly hasn’t been easy, but this extremely difficult experience has shaped me into who I am today. I wouldn't trade it for anything because it ignited my passion for true healing through mindfulness, personal development, and prioritizing balance in health and wellness. Through years of treatment and a journey of self-discovery, compassion, and healing, I'm proud to say I've been in recovery from my eating disorder for over 15 years.
My journey also includes a transformation in recent years: shedding 40 pounds through sustainable lifestyle changes grounded in self-care, not deprivation. This experience reinforced a core belief that defines Healing Forward: achieving health goals starts with the way we think, feel, and treat ourselves.
Before founding Healing Forward, I worked in ad sales at major tech companies like Twitter, Spotify, and DoorDash, where I developed skills in building meaningful client relationships and delivering results while learning to balance wellness with a demanding career. As a "former corporate girlie," I understand the challenges of prioritizing health while managing professional responsibilities and a busy schedule, which is why I focus on creating realistic, accessible health practices.
Currently pursuing Board Certification as a Health Coach through the Institute for Integrative Nutrition (IIN), I'm studying over 100 dietary theories and deepening my knowledge of holistic health, including: gut health, hormone balance, Traditional Chinese Medicine, Ayurveda, and more. This education has been transformative and it has equipped me to guide clients through their unique healing journeys with compassion and expertise.
While I advocate for discipline and commitment to hard work, I also celebrate life’s joys—including a scoop of (organic regenerative A2) ice cream. Fun fact: I also work with my husband at Alec’s Ice Cream, and yes, I’m proof that you can enjoy dessert and still prioritize wellness!
At Healing Forward Health, our mission is simple but profound: to help you rewrite your story. Whether you’re healing from the past, working toward a healthier future, or seeking a partner who understands the complexities of transformation, we’re here to support you.
Healing isn’t about quick fixes or unattainable perfection. It’s about choosing yourself—every single day. It’s about embracing small but meaningful steps and building a life rooted in balance and self-worth. This philosophy is the cornerstone of everything we do.
